Ampersands are cool.
It has been cool for quite some time – check this evolution of the ampersand below.
It dates way back to friggen Roman times. I think it is safe to say the little bugger is the hardest thing to learn how to draw back in primary school days. No need to draw it kiddies – there are awesome typefaces with such beautiful ampersands. They can really stand out and compliment type or images. I find that when you have more to say, using '&' can really help to re-inforce the point. Our new Ad for Art Almanac mag sets off what I am babbling on about here. We design AND & AND & AND print! See, without the beautiful Ampersand some people would go oh DPM a graphic DESIGN agency cool.... but the little guy there really pushes the fact that we are such a multidisciplinary place we also PRINT! Too easy. We now have placed two ideas in peoples head with the help of our friend &.
Plus here is something spesh when they have that extra quirkiness about them, maybe a cursive extension or a really thin and subtle outline or even an awesome letterpressed ampersand. ohh yeh!
There is even a magazine named after it. check
Words and Images Copyright © DPM Creative Group http://www.dpm.net.au/
logo development and logo design as well as graphic design by dpm. circle is a sydney band or rather an australian band based in enmore and enmore audio is an awesome recording studio.
logo development and logo design as well as graphic design by dpm. circle is a sydney band or rather an australian band based in enmore and enmore audio is an awesome recording studio.
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